Brainsight’s technology is based on validated neuroscience and AI. Human visual behavior is highly predictable because our reptilian brain instinctively processes key visual cues—faces, contrast, movement, colors, and patterns—within 3 (max 5) seconds to detect important details.

By combining scientific research, proprietary data, and neuromarketing expertise, Brainsight delivers highly accurate, AI-powered predictive eye tracking for instant attention insights. 🚀

If you want to dig deeper into the science, also see our blog section. You can also watch this video where live- and predictive eye-tracking are compared: